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Safaricom Collaborates with Mastercard to Enhance Remittances and Merchant Payments in Kenya

September 21, 2024
1 Min Read

A new cooperation between Mastercard, a global leader in payment technology, and Safaricom, a well-known player in East Africa's telecommunications market, aims to change Kenya's payment acceptance and cross-border remittance scene.

The partnership's main goals are to improve remittance services nationwide and hasten the acceptance of payment acceptance.

 

The alliance intends to offer smooth, safe, and scalable payment solutions by combining Safaricom's massive M-PESA merchant network with Mastercard's worldwide payment infrastructure. More than 636,000 merchants will benefit from this effort, which will make it easier for them to do cross-border business and connect with international markets.

 

The relationship revolves around Safaricom's M-PESA service, which is a prominent mobile money network in Kenya that has had a substantial impact on the local payment system. By combining Mastercard's omnichannel payment solutions, the firm hopes to broaden its merchant services and improve its capacity to process transactions more smoothly and accept digital payments.

 

Mastercard's assistance to Safaricom's digital payment activities include integrating its strong global payment infrastructure. The integration is intended to promote cross-border money transactions that are simpler, quicker, and more dependable, hence stimulating the economy and aiding local Kenyan retailers.

 

"We are proud to partner with Safaricom to build an inclusive digital economy that works for everyone, everywhere," stated Amnah Ajmal, Executive Vice President of Mastercard for EEMEA. We'll make it possible for the traders to expand and support Kenya's economy.

 

"This collaboration with Mastercard unlocks new opportunities for M-PESA merchants, aligning with our mission to deliver innovative, customer-centric products," said Esther Waititu, Chief Financial Services Officer of Safaricom Plc. Our experience combined with Mastercard's worldwide acceptance network allows businesses to offer their clients, in Kenya and beyond, more effective and seamless payment options.

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