Fintech Riverty and Adyen have teamed, and Adyen's platform now offers Riverty's 14-day buy now, pay later (BNPL) payment option.

Merchants may quickly activate the seamless integration with Adyen and enjoy the benefits of bigger order values, faster payments, co-branding opportunities, and better conversion.

The DACH area, which includes Germany, Austria, and Switzerland, is implementing the solution to cater to the demands of merchants, improve the overall merchant experience, and stimulate company growth.

Adyen and Riverty: Working together to bring merchant success

In fact, e-commerce businesses can gain from quicker payments through the cooperation between Riverty, a division of the Bertelsmann Group, and Adyen, which enhances financial stability while providing customers with dependable payment alternatives during checkout.

Walter Drieenhuizen, Vice President of Partnerships at Riverty, states: "Our main objective is to give Adyen's merchants' demands first priority.

"We aim to provide an uncluttered checkout process that increases conversions, order values, and fosters consumer loyalty—ultimately driving growth for our merchant partners—with our dependable 14-day invoice payment solution."

Adyen's recent surge of activity, including its partnership with BT Group earlier this week to enable Tap to Pay on the iPhone and transform SMB payments, is reflected in its latest agreement.

Additionally, its agreement to improve merchants' BNPL experiences follows its February 2024 relationship with Billie, which contributed to the delivery of BNPL advancements for companies as well.

Of course, BNPL solutions are becoming more and more popular with customers, especially in light of the current macroeconomic environment.

Adyen can now provide merchants with BNPL augmentations that prioritize the merchant-customer connection thanks to its partnership with Riverty, especially with its new co-branding capabilities option.

Riverty may assist in guaranteeing that a merchant's brand remains at the forefront of the customer experience by regularly showcasing the merchant's brand in a variety of customer interactions, including invoice emails, social media posts, and in-app notifications.

This exemplifies how BNPL services may improve customer engagement and positively affect brand awareness and loyalty.

"We are very pleased to enable our merchants to offer a convenient 14-day invoice solution," says Adyen's Country Manager for DACH, Hella Fuhrmann.

"With Riverty, we have a strong partner for this at our side that has a proven track record in championing merchant interests and fostering consumer trust."