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UK Financial Platform Tide to Help Small Businesses is entering Germany

March 13, 2024
1 Min Read

Tide, a UK-based business finance platform, is entering the German market, its second overseas market following India, where it was initially successful.

Tide is a UK-based company that was founded in 2015 and began operating in 2017. It provides financial solutions to small businesses and intends to expand its services to German SMEs in order to help them with the administrative and financial management obstacles they face.

Tide believes that the financial sector in Germany has enormous growth potential, given that it is the largest economy in Europe and a major hub for SMEs. The expansion into Germany is a reflection of Tide's goal to become a preeminent global financial platform for small businesses and comes after the company's 2022 launch in India, where it currently serves over 200,000 SMEs.


In addition to its London headquarters, Tide maintains offices in Bulgaria and India, employing 1,600 people worldwide. Tide employs people in Germany and intends to increase its footprint there.

As the Tide app becomes accessible in the upcoming months, prospective users in Germany can sign up via a waiting list. Members can use Tide's card and Business Account products at first, while the company expands its platform to include solutions for cash flow forecasting and invoicing.


"Like in the UK, small businesses are the backbone of Germany's economy, which is the largest in Europe," says Oliver Prill, CEO of Tide. Our success in the UK has been based on our in-depth knowledge of the challenges faced by freelancers, small enterprises, and independent contractors. With our cutting-edge business finance platform, we hope to assist in lessening the administrative and financial management responsibilities.

"Considering the opportunities available to SMEs in Germany, we think Tide has a great chance. As part of our goal to be the top global financial platform for small businesses, we keep expanding the services and goods we provide to our members in all of our markets.


 

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