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The strategy change of Oxygen from finance to healthcare solutions

March 12, 2024
2 Min Reads

The FinTech platform Oxygen, which is well-known for its creative financial solutions, has revealed a significant change in its operational priorities.

For the past seven years, Oxygen has led the way in providing innovative financial services to a diverse clientele of consumers, entrepreneurs, and business owners. Their line of goods has always catered to people looking for flexible and reasonably priced financial solutions.


In his outlook for the future of Oxygen, CEO David Rafalovsky said, "At Oxygen, we've always believed in empowering our community to achieve their financial goals." With the speed at which the financial landscape is changing, we see a chance to reimagine our function and provide even more value to our clients.

 

Oxygen has announced the temporary suspension of its financial services, effective March 8, 2024, in accordance with this new strategic orientation.


Rafalovsky guarantees clients that the business will never waver in its dedication to providing top-notch solutions. "We're more dedicated to our community than ever," he said. "We will be concentrating our efforts on developing a product line that integrates health with financial solutions during this transition."


Launching around the end of March 2024, Oxygen Health is a major project in this shift. Oxygen Health has the potential to completely transform how people and organizations think about the relationship between personal health and financial security.

 

Oxygen Health's direct-to-consumer business approach aims to eliminate obstacles to healthcare access. Rafalovsky went on, saying, "We recognize the difficulties that people and organizations encounter in striking a balance between monetary security and personal fulfillment. We are providing a thorough, reasonably priced health plan that restores your control with Oxygen Health.

 

Unlike traditional insurance, Oxygen Health will work with different suppliers of health plans to guarantee openness and adaptability in terms of coverage choices. "We want to give our community the freedom to prioritize their financial goals without compromising their health," Rafalovsky said, emphasizing the goal of community empowerment. "With Oxygen Health, you'll have the resources on one platform to invest in both your future financial stability and health."

 

The addition of health and small business solutions to Oxygen's offering reflects the company's reaffirmed dedication to assisting its community in confidently and resolutely realizing their aspirations.

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