Buy Now Pay Later (BNPL) services are now available to companies throughout Europe thanks to a partnership between financial technology company Adyen and B2B payments pioneer Billie.

Adyen's decision to offer BNPL will further spread the payment option throughout European markets, namely in the B2B sector. The popularity of BNPL among customers has only increased in recent years.

These days, Adyen can assist companies and their partners in overcoming common obstacles in business-to-business trade. These obstacles include controlling cash flows between buyers and sellers, removing payment default and fraud threats, and streamlining dunning and collection procedures.

"We are extremely happy to offer our customers and their business buyers a strong BNPL option," says Hella Fuhrmann, Adyen's country manager for DACH.
"We have a great partner in Billie, and we look forward to seeing our partnership grow as one of the leading BNPL solutions for B2B checkouts."

Adyen and Billie: European businesses' solutions
 

Adyen may thus provide a reasonably priced substitute for corporate credit cards by utilizing Billie's B2B payments service.

As per the terms of the collaboration, Billie's solution has been smoothly integrated with Adyen and is activated by merchants with a few easy clicks, allowing customers to easily make online payments through e-commerce and m-commerce channels.

It enables retailers to provide pay later by invoice, which is currently one of the most popular B2B payment methods available to retailers, especially small and medium-sized businesses (SMEs) who are still dealing with serious macroeconomic challenges.

Business purchasers of Adyen platform-powered stores have the option to pay later by invoice, which allows them to postpone payments for a maximum of 30 days. Merchants are still paid upon shipment of merchandise.

This gives companies a breathing room to

This is made possible by Billie, which offers merchants protection against fraud and default in addition to real-time credit approval of customers at the point of sale.

Because of this, Adyen's B2B sellers are able to provide their partners with flexible payment periods, minimize their own credit risk, and eliminate any administrative complexity associated with collecting commercial credit.

According to Billie, a pioneer in B2B payments, merchants have benefited from +64% conversion rates and +18% average order values thanks to their solution. The complete post-purchase cycle, from tracking shipments to managing refunds, can also be managed via its service.

With plans to expand the partnership rollout in France, Switzerland, and the UK in the near future, Billie's integration with Adyen is currently live in several European countries, including Germany, Austria, Sweden, and the Netherlands.

"Thousands of merchants throughout Europe will be able to expand risk-free into new markets, modernize their B2B payment stack, and grow their customer base thanks to our partnership."