The growing need for embedded financial solutions among SMEs and retailers is the driving force behind this innovative platform.

According to a recent PYMNTs Intelligence survey, 44% of microbusinesses and SMEs experience cash flow shortfalls on several occasions annually, highlighting the critical need for quick and dependable financial access. Furthermore, integrated loan solutions were found to have had a favorable influence on the business by 72% of small enterprises.

Liberis uses a single API to run a completely automated fundraising platform for its partners. This platform customizes its financial products to fit the specific requirements of SMEs in more than 13 markets worldwide by using cash flow information from partner platforms.

Liberis uses this data to offer highly customized financial solutions like Business Cash Advance and Flexible Financing.

In order to meet the various financial demands of SMEs, the firm has developed a multi-product platform. Liberis improves user experience by combining real-time and historical data and providing quick, pre-approved funding based on cash flow insights.

By doing this, the widespread fear of rejection is removed, guaranteeing that SMEs may easily obtain the funding they require.

Apart from providing Business Cash Advance and Flexible Financing, the platform makes it simple for partners to obtain and provide these financial solutions, enabling SMEs to prosper across a range of sectors.

Liberis guarantees partners can respond to consumers' demands instantly by leveraging AI-driven insights, resulting in a smooth and user-friendly experience.

With its new platform, Liberis is moving toward providing SMEs with quicker, more adaptable financial solutions. With just a few clicks, partners may provide customized products to their small company clients thanks to its capacity to integrate data and insights, assisting SMEs in quickly and easily obtaining the appropriate money at the appropriate moment.

"This shift in strategic vision to a more product-focused platform is driven by our desire to be there in the moments that matter for both our partners and their small business customers," said Liberis CEO Rob Straathof in response to the announcement. Traditional banks have for far too long underserved small company owners. This vision gives us and our partners the opportunity to significantly influence how small businesses throughout the world develop in the future.

Liberis' Chief Product Officer, Nima Montazeri, continued, saying, "A key component of our strategy has always been listening to our small business customers." We can get insights by combining historical and real-time data, which enables us to broaden our product vision to cover necessities for small enterprises. We are able to provide our partners with the appropriate items at the correct time for their clients thanks to these insights.