Glia Cortex is a solution that will allow financial institutions to use AI responsibly and securely, transforming contact center and customer support operations.

Glia Cortex was developed in response to the growing need in the financial sector for AI-powered contact center modernization and optimization solutions. Unfortunately, worries about security, privacy, and other hazards related to the use of AI have slowed down this field's advancement.

Glia is well-known for its Unified Interaction Management platform, which provides all-inclusive options for engaging clients across a range of media.

Glia Cortex is a huge advancement that enables financial organizations to safely incorporate AI into their current processes while upholding strict security and privacy protocols.

Three essential parts make up the product's core: Manager AI, Agent AI, and Customer AI.

These elements boost agent efficiency, automate and elevate customer encounters, and provide managers more information for better team performance and service enhancements.

Already, Glia and Service 1st Federal Credit Union have cooperated to integrate Glia Cortex into their contact center operations. The credit union's AVP of Digital Services, Sarah Zinga, attested to the advantages by asking, "How can I increase my credit score? What is the balance I have right now? We can now automate these routine conversations with Glia, freeing up our agents' time for when a human touch is truly required. In the end, we can deliver the greatest member experience possible, meeting the expectations of our Service 1st members.

With the introduction of generative AI solutions and Unified Interaction Management, Glia has demonstrated its dedication to innovation in the financial services sector.

"Financial institutions are looking to AI to modernize and create efficiencies in their contact centers, but they have been rightfully cautious as significant questions about safety, privacy, and business and reputational risks associated with adopting AI remain," said Jay Choi, CPO for Glia. The advantages of AI and generative AI are unlocked by Glia Cortex while appropriate, reliable safeguards are in place to protect the privacy and security of data. With our responsible technology, which institutions and their clients can rely on, we have made it feasible to implement AI without taking on additional risk.