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Expanding Investment Horizons: Public's Acquisition of TradeApp from Stocktwits

April 22, 2024
2 Min Reads

In an effort to increase the scope of its brokerage services, Public has purchased Stocktwits, a community for real-time stock and cryptocurrency news and conversations.

Tens of thousands of Stocktwits' brokerage clients will switch to Public's platform as a result of the purchase. The strategic fit offers a compelling case for the purchase, demonstrating a reciprocal improvement of service offerings and community participation between the two businesses, even though the precise financial parameters of the agreement were not made public.

 

With Public, investors may access a diverse range of financial products such as stocks, bonds, options, and more, making it a multipurpose platform for investing. The financial institution has emphasized its position as the principal financial center for investors with the launch of high-yield cash accounts and enhanced options trading features.

 

On the other side, Stocktwits is well known for its vibrant and lively community where conversations on financial markets, in particular profits and insights into cryptocurrencies, flourish. Because of the community-focused features and communication-rich atmosphere that its platform fosters, it has become an indispensable part of the digital financial conversation.

 

Public and Stocktwits will work together on new community engagement projects in addition to integrating Stocktwits' TradeApp as part of the transaction, which is anticipated to conclude within the next 30 days. Among these is the debut of Howard Lindzon's program "Trends with Friends," which seeks to improve user experience and market engagement by utilizing the advantages of both platforms.

 

In order to maintain member engagement with its social feeds and community debates, Stocktwits will autonomously manage its core services after the acquisition. Following a 30-day window for members to choose not to switch to Public, the remaining accounts will automatically move to Public's platform.

 

"Public's platform has earned the right to be the primary brokerage platform for many investors, and we look forward to offering the full breadth of our platform to Stocktwits customers," stated Stephen Sikes, COO of Public, after the introduction of bonds, a high-yield cash account, and options trading.

 

"We're doubling down on our strengths, our core social and community offering, and real-time discussions, especially around earnings events," stated Howard Lindzon, CEO of Stocktwits. Members will still have access to Stocktwits for news and critical information, as well as the new 24/7/365 crypto era that will be available on Stocktwits, in addition to the complete range of brokerage services offered on Public.

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